May 2014

Spotlight – In international business, almost every market around the world does things in a different way. This often leads to misunderstandings and unfulfilled expectations. However, different does not need to mean difficult and knowledge of the needs and characteristics of specific geographic markets is an advantage to those who are active in the global economy. These articles help you understand different aspects of the insurance industry around the world, enabling those who do business there to feel more “at home, abroad.”

Total gross written premiums in the European Life and non-Life industry exceeded €1,093,339,000 (US$1,515,121,903) in 2012 making the continent the largest insurance market on the planet. How this figure is arrived at and other vital facts and statistics form the content of Insurance Europe’s formidable document number 48 “European Insurance in Figures”. Rounded out, non-Life premiums were €451 billion and claims paid €302 billion; Life premiums were €643 billion and claims €647 billion! If you want to know total European premiums per capita, go to page 16; on page 61 you can find which country’s non-Life market has the highest involvement of brokers; you will never guess which country has the highest non-Life including accident insurance penetration in Europe and you can out who it is on page 28.

Insurance Europe’s report provides a wealth of interesting facts is available to all at http://www.insuranceeurope.eu/uploads/Modules/Publications/european-insurance-in-figures-2.pdf

We are very pleased to be able to provide access to this document and any questions or comments should be addressed to Janina Clark at clark@insuranceeurope.eu