August 2015

Spotlight – In international business, almost every market around the world does things in a different way. This often leads to misunderstandings and unfulfilled expectations. However, different does not need to mean difficult and knowledge of the needs and characteristics of specific geographic markets is an advantage to those who are active in the global economy. These articles help you understand different aspects of the insurance industry around the world, enabling those who do business there to feel more “at home, abroad.”

In spite of a sluggish economic environment, the global insurance industry gained momentum in 2014 and total direct premiums went up after a languid period in 2013. The Life sector did very well while the non-Life sector saw a recovery. The peerless Sigma has produced yet another valuable report on the state of the world’s insurance market which includes comments on advanced markets and emerging regions. There is a wealth of figures plus a link to world insurance data dating back to 1980.

We are very pleased to be able to provide a link to 04/2015 World Insurance in 2014 at and are grateful for Swiss Re’s support. Any questions or comments should be directed to the charming Magda Ponce de León Lijs, AVP Group Strategy at